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<< Nuby® Launches New Soulcalibur™ Ii Universal Arcade Stick | ARCHIVES | Astraware News - Big Money is Back >>
Posted by: Bill Landon on Mon, Aug 18, 2003 Provided by: FreeTranslation.com |
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| Palm reveals new company name to be PalmOne |
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 The company, which makes handheld devices and the operating system they run on, intends to call itself "Palm" until it finishes buying rival Handspring and spinning off its software unit this fall. At that point, the new hardware-only company will adopt the PalmOne moniker, while the OS provider will keep its current PalmSource name. The move ends a complicated effort to divide the company while making sure each new part will reap the benefits of the well-known Palm name. The effort to name the two halves has been under way since the handheld provider started making plans to split two years ago Where the biblical King Solomon only threatened to divide a disputed baby in two, Palm has undertaken to actually split its venerable brand in two. "If one company just stayed the plain P-A-L-M, it wouldn't be fair to the other company," said Ken Wirt, Palm's senior vice president of sales and marketing. http://news.com.com/2100-1047_3-5064858.html?tag=fd_top |
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